Feel Good Drinks
An entry to the YCN Student Competition Brief
An entry to the YCN Student Competition Brief
An advertising campaign based around the nostalgia associated with 8-bit computer games. The aim of the campaign was to show that Feel Good Drinks contains no sugar.
On the Feel Good Drinks website I proposed having a link to the campaign, bringing the viewer from the usual background to a new 8-bit world. This area also would also contain a playable version of each game.
The ‘Sugar’ typeface was developed for this advertising campaign.
